Cookie Preferences
This page explains the cookies and similar technologies we use on causaprima.ai and how you can control them.
1. What are cookies?
Cookies are small text files that a website places on your device when you visit. We also use similar technologies such as local storage, session storage and pixels. We refer to all of these as "cookies" on this page.
2. Legal basis
We set strictly necessary cookies on the basis of §25(2) TDDDG — these do not require your consent because they are essential to provide the service you have requested. We set all other cookies only with your prior consent under §25(1) TDDDG and Art. 6(1)(a) GDPR. You can withdraw your consent at any time with future effect.
3. Categories
- Strictly necessary — required for the site to function (e.g. session, security, load-balancing, cookie-consent state).
- Functional — improve user experience but are not essential.
- Analytics — help us understand how the site is used so we can improve it.
- Marketing / Advertising — measure the performance of our marketing (conversion tracking) and support remarketing on other sites. These cookies share data with advertising networks (e.g. Google, LinkedIn) and are set only with your consent.
We set analytics and marketing cookies only after you opt in and never before you consent. You can reject them in the banner or withdraw your consent at any time via "Cookie preferences." Consenting may involve the transfer of personal data to recipients outside the EU/EEA (e.g. Google and LinkedIn in the United States) — see our Privacy Policy for the safeguards that apply.
4. The cookies we use
The authoritative, always-current list is the cookie declaration rendered on the page by our consent-management tool (Cookiebot), which re-scans the site automatically. The table below lists the cookies in use at the last review; if a cookie is set that is not reflected, please report it to security@causaprima.ai.
| Name | Provider | Category | Purpose | Duration |
|---|---|---|---|---|
| CookieConsent | Cookiebot (Usercentrics A/S) | Strictly necessary | Stores your cookie-consent choices | 12 months |
| country | Causa Prima (first-party) | Strictly necessary | Stores your 2-letter country code (never your IP) to enforce regional tag rules | session |
| ph_* | PostHog | Analytics | Measures site usage, heatmaps/session replay, errors and performance so we can improve the site | up to 12 months |
| _gcl_au | Google (Google Ads) | Marketing | Measures ad conversions and supports remarketing | 90 days |
| _ga, _ga_* | Google (Google Analytics) | Analytics | Distinguishes visitors and measures site usage | up to 24 months |
| bcookie, li_* | Marketing | Ad conversion measurement and remarketing | up to 12 months |
5. Managing your cookies
You can change or withdraw your consent at any time using the "Manage cookie preferences" button on this page. You can also clear cookies through your browser settings, but doing so may affect site functionality.
6. Contact
For questions about cookies or this page, contact us at security@causaprima.ai. Identification details: see the Imprint and our Privacy Policy.